Reversa has just launched a collection that brings the Yes, Brazil brand up to date, highlighting the tropicality and elements of the 80s, such as patches, glitter, studs and jeans, in addition to the Brazilianness of both brands, in a vibrant, sexy partnership and irreverent.
To develop the collection, Reversa worked in collaboration with Thomaz Azulay, son of Simão Azulay, founder of Yes, Brazil, with the aim of rescuing the brand’s roots, in harmony with the DNA of both companies. “We are delighted to unite Reversa with such a distinctive and iconic brand as Yes, Brazil. It was an honor and an enriching experience to work with Thomaz Azulay to rescue the strength, energy and Brazilianness that defined the brand in the 80s”, explains Rony Meisler, founder of Reserva and CEO of AR&Co.
With exuberant prints and application of details, in addition to the protagonism of jeans, a symbol of the time, the collection offers unique and daring pieces for a different look. The collection follows the trend of revisiting the classic and the fashions of past times, with vibrant and strong colors.
The collection is comprehensive, with pants, shorts and jackets, as well as t-shirts, shoes and accessories in a print exclusive to the collection, highlighting the diversity of options available.
