Balls/RS – The world’s largest manufacturer and global marketer of fiberglass reinforced polyester (FRP) pools is revolutionizing the market once again. With a new brand positioning, reformulated layout of its points of sale and emphasis on the new flagship – the Cerâmica Atlas Line, developed in partnership with Cerâmica Atlas – now it’s Pelotas’ turn to receive an iGUi Concept.
Under the command of franchisees who have known iGUi for more than two years, Eduardo Alves and Ueverton Alves, and the newest member of the Chain, Paulo Cunha, the 13th unit of this new format has an internal space of 300 square meters and three pools in the showroom – one of which is in the outdoor area.
Customers will be able to discover the new iGUi models, in addition to the entire network portfolio, which has more than 100 items, and involves the TRATABEM franchise – a brand specialized in cleaning, maintenance, technical assistance and sale of products for all types of swimming pools .
An UNLIMITED office, another brand of the iGUi Network, will also be available to offer customization of the pools, that is, made-to-measure according to the client’s project. The objective is to unite technology and versatility, thus offering infinite possibilities in the choice of coatings, sizes and models for the most varied types of environments.
The new iGUi format is already present in twelve cities in Brazil, such as: São Paulo, Ribeirão Preto, Catanduva, Votuporanga, São José do Rio Preto, in São Paulo; Fortaleza and Juazeiro, in Ceará; Natal, in Rio Grande do Norte; Vila Velha, in Espírito Santo; Porto Alegre, in Rio Grande do Sul; Rondonópolis, in Mato Grosso; beyond Uberlândia, in the Triângulo Mineiro; Juiz de Fora, municipality of Zona da Mata Mineira; and now, pellets.
Service:
iGUi Conceit Balls
- Opening: February 09, 2023 (Thursday).
- Address: Avenida Dom Joaquim, 253- Centro, Pelotas-RS.
- Cell phone and WhatsApp from the store: (53) 98160-8998.
- E-mail: [email protected]
About iGUi
iGUi is the largest pool manufacturer in polyester reinforced with fiberglass (PRFV) in the world and is present with industries (master franchises) and stores (franchises) in more than 54 countries. The chain started its activities in the city of Gravataí, metropolitan region of the capital Porto Alegre (RS), in June 1995.
In 2000, it established its first industrial center outside the region, in Cedral, in the interior of São Paulo. In 2008, it officially transferred its headquarters to the city. Currently, with 27 years in the market, it has more than 1,200 units worldwide, including factories, iGUi and UNLIMITED stores, in addition to franchises and Splash and TRATABEM stores in Brazil. In all, there are 40 factories strategically installed in Brazil, Argentina, Paraguay, Mexico, Portugal and the United States that serve the Americas, Europe, Africa, Middle East, Asia and Oceania.
The network is Top Of Mind in the segment according to Datafolha, with more than 1 million hits via the web, and holds 89% of searches for swimming pools on the internet, according to Google Brazil. In many regions, iGUi is the only well-known pool brand. All this proved by the simple question: “Which pool brand do you know?”.
