Garlic bread has already become an indispensable item in Brazilian barbecues. Whether as a starter or to accompany meat, the dish has become popular, including as an interesting option for those who opt for a diet without animal protein consumption.
Now, Romanha Alimentos proposes that consumers include the snack on other occasions, from an afternoon snack to accompanying soups and broths.
In addition to being prepared on the grill, Galliano garlic bread, from Romagna, can be made in a sandwich maker, in the oven or even in the airfryer, offering more convenience to the consumer, without neglecting crunchiness, quality and, of course, flavor.
“I’m not just made for barbecue. This is the main motto of Galliano garlic bread. We want it to meet a demand for the consumption of the dish not only at the time of the barbecue, but that it be served at other meals, such as snacks and lunch, for example”, points out Douglas de Paula, Romanha’s brand director.
The launch also represents a new stage in the company’s identity and strategy, which seeks to strengthen the relationship with strategic audiences, both customers, partners and employees. Furthermore, it is the first Romanha product to hit the market with an exclusive name and slogan.
“With this new positioning, we hope to gain closer proximity to consumers and bring love to the center of everything, creating and marking moments beyond the lunch and dinner tables”, explains de Paula.
Garlic bread has already become an indispensable item in Brazilian barbecues. Whether as a starter or to accompany meat, the dish has become popular, including as an interesting option for those who opt for a diet without animal protein consumption.
Now, Romanha Alimentos proposes that consumers include the snack on other occasions, from an afternoon snack to accompanying soups and broths.
In addition to being prepared on the grill, Galliano garlic bread, from Romagna, can be made in a sandwich maker, in the oven or even in the airfryer, offering more convenience to the consumer, without neglecting crunchiness, quality and, of course, flavor.
“I’m not just made for barbecue. This is the main motto of Galliano garlic bread. We want it to meet a demand for the consumption of the dish not only at the time of the barbecue, but that it be served at other meals, such as snacks and lunch, for example”, points out Douglas de Paula, Romanha’s brand director.
The launch also represents a new stage in the company’s identity and strategy, which seeks to strengthen the relationship with strategic audiences, both customers, partners and employees. Furthermore, it is the first Romanha product to hit the market with an exclusive name and slogan.
“With this new positioning, we hope to gain closer proximity to consumers and bring love to the center of everything, creating and marking moments beyond the lunch and dinner tables”, explains de Paula.