Avène presents the Vitamin Activ Cg line. The new anti-aging, antioxidant illuminating line consists of a serum and a cream that feature PRÓ VITAMIN C technology and a combination of active ingredients such as Niacinamide, Bakuchiol and Avène Thermal Water.
This technology works through the continuous release of Vitamin C into the skin. Furthermore, the products have a formula with a pH closer to the skin, which is highly stable and does not oxidize. Vitamin Activ Cg promotes brighter, more uniform skin from the first application.
The Vitamin Activ Cg line is vegan, has more than 90% natural ingredients and is adapted for all skin types, including the most sensitive.
The serum presentation is composed of an antioxidant complex with Vitamin Cg, Niacinamide and Bakuchiol. The cream presentation has ultra-concentrated Vitamin Cg and Niacinamide, forming a pair of powerful products with antioxidant, brightening, uniformizing and anti-wrinkle action.
The new line has a soft floral fragrance and texture suitable for different skin types. The serum also has a non-greasy and quickly absorbed texture for all skin types, and the cream has a nourishing texture and velvety touch for drier or more mature skin.
