Corello launched an exclusive collection for Mother’s Day. The special line incorporates versatile items and current trends, creating a variety of pieces perfect for all styles, from the most classic to the most modern.
“When thinking about creating a collection for Mother’s Day, we wanted to make versatile and timeless updated items, aimed at different tastes, styles and types of mothers, without losing elegance and sophistication. Just like in our DNA, we always value carrying complete and diverse collections, so that different women feel represented.”, says Gabriela Silvarolli, Marketing and Commercial Director at Corello.
The highlight of the color palette is red, in multiple tones, such as cherry, and Neptune blue, which complement neutrals, such as beige, black and white, in variations such as off white and biscuit. Among the materials, the brand offers pieces made from varnish, in addition to leather, a classic element of the brand.
To give the line even more exclusivity, the style team selected a rectangular buckle, which is present on different pieces. In a light gold-plated version, the element finishes boots, shoulder and hand bags and pumps, in addition to the covered version, which appears on sneakers, pumps and crossbody bags. Corello also presents an exclusively developed print, which stars in the campaign and is present in key elements of the collection. The 1960s print features the four-leaf lucky clover, reinterpreted for shoes, such as mary janes and flats, and for bag models.
For the Mother’s Day campaign, Corello invited some women to represent the different styles of mothers and celebrate the special date. With the motto “real connections that transcend generations!”, the brand invited customers and employees who have a long-standing history with the brand.