Intimissimi presents a vibrant color palette in its new collections. Introducing new tones, the collections feature lilac, purple and magenta, an explosion of colors that align with fashion trends and summer nuances.
Magenta, a vibrant and pinkish tone, remains a bold and energetic choice. Aligned with the Bright Spring and Bright Winter palettes, this color stands out as an option for those looking for a striking look and inspires the pieces in the Sensual Flowers collection.
Intimissimi’s classic pure silk line highlights Midnight Plum purple for this season. Purple evokes a sense of mystery, with a gothic and underground aesthetic, but without leaving aside sophistication. The dark tone promises to be one of the trend colors of the year, as it speaks to people’s desire for moments of escapism and luxury.
Lilac and lavender were highlights in 2023 and will continue to be in evidence until 2025, whether in the fashion, beauty and decoration industries, giving a romantic and soft aura to those who choose them. The pastel tone takes over the Secret Party collection and offers delicate and elegant options for babydolls, bras and panties, which promise to make people sigh.
With the new colors, Intimissimi reinforces its commitment to offering customers not only high-quality lingerie, but also options so that each woman can feel good about herself and be up to date with the latest global fashion trends.