Christmas at ParkShopping Canoas promotes another action from the Park do Bem campaign, with its Solidarity Tree. Located close to Santa Claus’s throne, it brings letters with requests from children served by partner institutions, APAE Canoas, Associação Comunitária Criança Feliz and Transformar RS, which can be adopted by customers, extending the joy of Christmas, in the spirit of solidarity.
Gifts must be delivered by December 17th to the Concierge, located on Level L2. ParkShopping will deliver to children in time for Christmas. In 2022, 150 requests were made to Santa Claus through the adoption of letters. This year, the expectation is that the Solidarity Tree will generate more than 200 gifts for the children served. Through the campaign, it is also possible to make donations directly to the institutions, via PIX.
Park do Bem
Throughout 2023, ParkShopping Canoas collected more than 12 thousand pieces of clothing and more than 1.5 tons of food, through Park do Bem. Donations are delivered to the mall by the community, integrating campaigns such as Winter Warm and in favor of of flood victims in Rio Grande do Sul.
The ParkShopping Canoas action is part of Multiplique o Bem. The hub of initiatives adopted by Multiplan aims to contribute to social development and quality of life in the communities where the company’s shopping malls are present.