Maybelline NY presents The Falsies Surreal mascara, launched with the brand’s first avatar, May. She appears alongside global ambassador, Gigi Hadid, in the campaign that mixes the real and virtual worlds.
Maybelline The Falsies Surreal combines advanced technology and innovative formula offering surreal length and volume. Designed for those who want a dramatic and impactful look in a single application, the new product promises 10x more volume and more than 36% lengthening with a formula that lasts up to 24 hours with a 3D effect.
The Falsies Surreal formula has a mix of ultra-long and short fibers for extension, ensuring greater length and volume and its exclusive extended helix-shaped applicator is made up of six thousand bristles that fill, lengthen and guarantee maximum volume, from the roots. to the tips of the lashes, for a surreal impact, as well as providing a quick and precise application. Maybelline The Falsies Surreal offers impeccable results with every use.
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