Baw, a streetwear brand from the Ar&Co group, launched a fun collection featuring Looney Tunes characters. Another highlight of the collection is the vintage aesthetic of the pieces, with different elements to avoid the obvious in the looks and remember childhood.
The brand’s classic styles take on a retro, laid-back look, with prints of Bugs Bunny, Daffy Duck, Frajola and more characters. The collection features an extensive mix of pieces, with oversized printed t-shirts, striped t-shirts with overlapping prints, trousers and jackets with a laser effect.
The campaign stars MC Caverinha, a 15-year-old rapper who represents Baw’s streetwear vibe, chatting on the phone with Bugs Bunny in a video, taking the brand’s essence to the world of design.