Fecomércio-RS released the 2023 Beauty Salon Segment Survey. Carried out from August 22 to August 25, 2023 with 385 establishments in Rio Grande do Sul, the survey addressed the traditional axes of the survey, capturing profile, financial and management information , in addition to evaluating current sales and expectations for the coming months.
Uptime
The survey showed that 42.6% of establishments in the segment have been in business for at least 10 years. In these establishments, in 61.8% of cases the businesses had a maximum of 4 people working. As a rule, companies operate in just 1 establishment (97.1%). Only 2.9% reported working in more than 1 establishment.
services
Among the main services offered by salons in Rio Grande do Sul, highlights include hairdressing (76.9%) and manicure and pedicure (60.5%). The research also investigated which days were busiest and least busy in the salons. As expected, Saturday (40.8%) and Friday (29.1%) are cited as the busiest days and Monday (32.2%) and Tuesday (27.5%) are the busiest. less movement. On these days, however, most establishments indicate that there are no specific actions or changes in operation on the busiest (81.8%) and slowest (68.3%) days.
Finance
Regarding business financial issues, 81% of those interviewed indicate that the business’s finances are not mixed with those of the owners, while for 15.8% there is a mix and 3.1% were unable to say so. Regarding the financial situation of the salons, 44.4% responded that income exceeds expenses; 38.2% indicated that there is balance (revenues equal to expenses); 7.3% were in deficit (revenues less than expenses) and 10.1% were unable to evaluate. To analyze their finances, 59% use some software, among the rest who do not use it (41%), the vast majority report that they manage their finances manually.
“For Beauty Salons to be able to generate and enhance results, especially in small businesses – which are the vast majority of Beauty Salons – management needs to be present. Understanding your cost structure and your revenue flow, as well as the strategies that can boost your sales, are fronts that need business attention so that there can be sustainable growth and expansion of these businesses.” commented the president of Fecomércio-RS, Luiz Carlos Bohn.
Sales
When evaluating sales in the last 6 months, 72.5% of respondents classified it as at least “good”, the vast majority reported that sales met or exceeded their expectations (75.6%). Among the obstacles, the most cited aspect was the low growth of the Brazilian economy (41.6%), followed by the high cost of inputs and raw materials (27.8%) and strong competition (25.5%). In terms of expectations, optimism predominates, with 82.8% believing in an improvement in sales in the next 6 months and 56.1% responding that they intend to invest in the coming months.
Fecomércio-RS released the 2023 Beauty Salon Segment Survey. Carried out from August 22 to August 25, 2023 with 385 establishments in Rio Grande do Sul, the survey addressed the traditional axes of the survey, capturing profile, financial and management information , in addition to evaluating current sales and expectations for the coming months.
Uptime
The survey showed that 42.6% of establishments in the segment have been in business for at least 10 years. In these establishments, in 61.8% of cases the businesses had a maximum of 4 people working. As a rule, companies operate in just 1 establishment (97.1%). Only 2.9% reported working in more than 1 establishment.
services
Among the main services offered by salons in Rio Grande do Sul, highlights include hairdressing (76.9%) and manicure and pedicure (60.5%). The research also investigated which days were busiest and least busy in the salons. As expected, Saturday (40.8%) and Friday (29.1%) are cited as the busiest days and Monday (32.2%) and Tuesday (27.5%) are the busiest. less movement. On these days, however, most establishments indicate that there are no specific actions or changes in operation on the busiest (81.8%) and slowest (68.3%) days.
Finance
Regarding business financial issues, 81% of those interviewed indicate that the business’s finances are not mixed with those of the owners, while for 15.8% there is a mix and 3.1% were unable to say so. Regarding the financial situation of the salons, 44.4% responded that income exceeds expenses; 38.2% indicated that there is balance (revenues equal to expenses); 7.3% were in deficit (revenues less than expenses) and 10.1% were unable to evaluate. To analyze their finances, 59% use some software, among the rest who do not use it (41%), the vast majority report that they manage their finances manually.
“For Beauty Salons to be able to generate and enhance results, especially in small businesses – which are the vast majority of Beauty Salons – management needs to be present. Understanding your cost structure and your revenue flow, as well as the strategies that can boost your sales, are fronts that need business attention so that there can be sustainable growth and expansion of these businesses.” commented the president of Fecomércio-RS, Luiz Carlos Bohn.
Sales
When evaluating sales in the last 6 months, 72.5% of respondents classified it as at least “good”, the vast majority reported that sales met or exceeded their expectations (75.6%). Among the obstacles, the most cited aspect was the low growth of the Brazilian economy (41.6%), followed by the high cost of inputs and raw materials (27.8%) and strong competition (25.5%). In terms of expectations, optimism predominates, with 82.8% believing in an improvement in sales in the next 6 months and 56.1% responding that they intend to invest in the coming months.
