The second edition of the four planned Lab Talk – Special Season Caxias do Sul, organized by Lab Fecomércio-RS, is scheduled to take place on Tuesday, July 25th, starting at 7 pm, at Espaço de Negócios Sebrae, located at Rua Sinimbu, 816.
The theme of this event is “Using data to boost sales and retain customers in retail”, and the guest speaker is Cassio Henrique Ramos, commercial director and founder of Lemon Go Business Intelligence. Cassio has a degree in Business Administration, is a specialist in Marketing and Artificial Intelligence, in addition to being an MBA professor in the areas of consumer behavior and Relationship Marketing.
With a vast experience of 22 years in business strategy consulting, he emphasizes that “the biggest challenge for retail today is the cost of customer acquisition and portfolio loyalty”. According to him, to overcome these challenges, it is necessary to know the customer in a unique way and offer the right offer at the right time. During the Lab Talk, the specialist will share with participants how to use data to establish a unique relationship with customers and increase sales.
Lab Talk – Temporada Especial Caxias do Sul is a partnership between Lab Fecomércio-RS and Sindilojas Caxias.
The second edition of the four planned Lab Talk – Special Season Caxias do Sul, organized by Lab Fecomércio-RS, is scheduled to take place on Tuesday, July 25th, starting at 7 pm, at Espaço de Negócios Sebrae, located at Rua Sinimbu, 816.
The theme of this event is “Using data to boost sales and retain customers in retail”, and the guest speaker is Cassio Henrique Ramos, commercial director and founder of Lemon Go Business Intelligence. Cassio has a degree in Business Administration, is a specialist in Marketing and Artificial Intelligence, in addition to being an MBA professor in the areas of consumer behavior and Relationship Marketing.
With a vast experience of 22 years in business strategy consulting, he emphasizes that “the biggest challenge for retail today is the cost of customer acquisition and portfolio loyalty”. According to him, to overcome these challenges, it is necessary to know the customer in a unique way and offer the right offer at the right time. During the Lab Talk, the specialist will share with participants how to use data to establish a unique relationship with customers and increase sales.
Lab Talk – Temporada Especial Caxias do Sul is a partnership between Lab Fecomércio-RS and Sindilojas Caxias.
