The 23rd World Advertising Festival takes place in Gramado from June 7th to 9th. In this edition, the event proposes a diversified program with specialists and influencers who will talk about Artificial Intelligence, Brand Content, Work Methodologies, Entertainment, Diversity, Influencer Marketing, Web3.0, Design Thinking, ESG, Games, in addition to bringing the panels that point out market trends and opportunities. The hybrid format will have face-to-face experiences and online transmission through BoxBrazil Play.
Among the participants, some important names have already been confirmed, such as The Brain’s CEO, Paulo Cuenca; influencer Gabi Lopes; Edu Simon, CEO at Galeria and Vice President at Conar; Camila Borst, CEO at Soul Code; Natasha de Caiado, Founder and CEO of Wish; Antonia Souza, CEO of EVE NFT; Leonardo Moura, founder of Branded Content Brazil; Flávio Santos, CEO of Mfield; Ana Cortat, Head of Strategy and Data; and Beatrice Jordão, Senior Marketing Manager at Heineken.
Workshops will deepen public interaction with market specialists
New for this year are the workshops, which will offer practical knowledge and an opportunity for greater interaction between participants.
They will be face-to-face and digital workshops with a limited number of places, held at Verso Habitat Criativo, a partner space of the event. Entries will open soon and will be exclusive to those who secure tickets to the festival.
Among some names already confirmed in the workshop schedule, Eduardo Calvet, Editor TV Globo; Paula Lobato, Screenwriter TV Globo and Tony Pereira, Sound Designer TV Globo, will teach the workshop “Storytelling de Trailer”. Leonardo Moura, founder of Branded Content Brazil, will lead “Structure of projects for brands”. Antônia Souza, COO of Lumx Studios, will hold the workshop “Creating innovative solutions for web 3”.
The 2023 schedule will also feature two shows, one of which is a promo, led by Promo TV Globo; and a design exhibition, led by ABEDESIGN. Both will consist of exhibits and will end with a round table to discuss the respective markets.
Another integral part of the festival, the Creative Business Round, will promote meetings and negotiations between buying and selling companies in the areas of audiovisual production, podcasts, games and social impact content, seeking to foster the creation of partnerships and creative business opportunities.
For the second consecutive year, the event will be led by Andressa Martins, the event’s first female CEO and specialist in digital marketing.
The Gramado World Advertising Festival is an unmissable opportunity for anyone seeking to update and be inspired by trends in the advertising and communication market. The program takes to the stage from influencers and executives of major advertising brands, to specialists and advertising professionals who are transforming the market.
23rd World Advertising Festival
DATES: June 7th, 8th and 9th, 2023
HOURS: From 09:00 to 20:30
LOCATION: Gramado/RS
VALUES: between BRL 147.00 and BRL 1,897.00
The 23rd World Advertising Festival takes place in Gramado from June 7th to 9th. In this edition, the event proposes a diversified program with specialists and influencers who will talk about Artificial Intelligence, Brand Content, Work Methodologies, Entertainment, Diversity, Influencer Marketing, Web3.0, Design Thinking, ESG, Games, in addition to bringing the panels that point out market trends and opportunities. The hybrid format will have face-to-face experiences and online transmission through BoxBrazil Play.
Among the participants, some important names have already been confirmed, such as The Brain’s CEO, Paulo Cuenca; influencer Gabi Lopes; Edu Simon, CEO at Galeria and Vice President at Conar; Camila Borst, CEO at Soul Code; Natasha de Caiado, Founder and CEO of Wish; Antonia Souza, CEO of EVE NFT; Leonardo Moura, founder of Branded Content Brazil; Flávio Santos, CEO of Mfield; Ana Cortat, Head of Strategy and Data; and Beatrice Jordão, Senior Marketing Manager at Heineken.
Workshops will deepen public interaction with market specialists
New for this year are the workshops, which will offer practical knowledge and an opportunity for greater interaction between participants.
They will be face-to-face and digital workshops with a limited number of places, held at Verso Habitat Criativo, a partner space of the event. Entries will open soon and will be exclusive to those who secure tickets to the festival.
Among some names already confirmed in the workshop schedule, Eduardo Calvet, Editor TV Globo; Paula Lobato, Screenwriter TV Globo and Tony Pereira, Sound Designer TV Globo, will teach the workshop “Storytelling de Trailer”. Leonardo Moura, founder of Branded Content Brazil, will lead “Structure of projects for brands”. Antônia Souza, COO of Lumx Studios, will hold the workshop “Creating innovative solutions for web 3”.
The 2023 schedule will also feature two shows, one of which is a promo, led by Promo TV Globo; and a design exhibition, led by ABEDESIGN. Both will consist of exhibits and will end with a round table to discuss the respective markets.
Another integral part of the festival, the Creative Business Round, will promote meetings and negotiations between buying and selling companies in the areas of audiovisual production, podcasts, games and social impact content, seeking to foster the creation of partnerships and creative business opportunities.
For the second consecutive year, the event will be led by Andressa Martins, the event’s first female CEO and specialist in digital marketing.
The Gramado World Advertising Festival is an unmissable opportunity for anyone seeking to update and be inspired by trends in the advertising and communication market. The program takes to the stage from influencers and executives of major advertising brands, to specialists and advertising professionals who are transforming the market.
23rd World Advertising Festival
DATES: June 7th, 8th and 9th, 2023
HOURS: From 09:00 to 20:30
LOCATION: Gramado/RS
VALUES: between BRL 147.00 and BRL 1,897.00
