New Balance launched the new 530, inspired by the retro universe of running shoes. With a contemporary perspective applied to the look of the 2000s, the model is versatile for everyday use and, therefore, has been gaining popularity around the world.
It is not new that sports aesthetics have become a trend in fashion, in a movement that prioritizes comfort, but without leaving aside the aspect of style. Therefore, the new 530 combines a performance-oriented design with a segmented, impact-absorbing ABZORB midsole and a turn-of-the-millennium-inspired look featuring a mesh upper and synthetic overlay with sweeping curves and angles.
Originally launched by New Balance in the early 90s as a high-performance sneaker, the 530 soon became successful in the streetwear world, due to its versatile and timeless design. Now, in 2024, the model returns, driven worldwide by celebrities and content creators on social media, in a moment of nostalgia in which fashion revives the 90s and 2000s, but brings contemporary reinterpretations.
Focusing on the female audience, the 530 is available in three colorways – White/New Spruce, White/Quarry Blue and White/Linen – presenting versatility that complements any look, from the most casual to the most sporty, ideal for everyday life. .