Wella Professionals has launched the Ultimate Repair line treatment mask. The new feature features adaptive technology that identifies the most damaged areas of the hair and repairs it from the inside out, resulting in intense softness for all hair types without thinking.
In addition to repairing and preventing future damage, the Ultimate Repair Mask 150ml (R$ 194.00) makes hair 6x easier to untangle and hair visually soft without the use of tools. The product can be used weekly, for slightly damaged hair, or daily, for very damaged hair.
Combining advanced science and special ingredients, the Ultimate Repair line represents the brand’s entry into the luxury hair care segment and features patented technology with AHA (Alpha Hydroxy Acid) and Omega 9 – well-known skincare ingredients. AHA is an organic acid, small enough to penetrate deep into the hair fiber and rebuild the strands from within. Omega 9 is a bioidentical lipid, which takes care of the external part of the hair, covering the surface and filling the cuticle to recreate a protective barrier.
In addition to the mask, the line includes the Ultimate Repair Miracle Hair Rescue 30ml (R$ 93.00), an innovative serum that offers total reconstruction in just 90 seconds and strands with 99% less breakage, in addition to hair that is 12x softer and with extra shine .
To complement hair care and transform your home treatment routine, the
Ultimate Repair Shampoo 250ml (R$ 128.00), the Ultimate Repair Conditioner 200ml (R$ 173.00) and the Ultimate Repair Protective Leave-in 140ml (R$ 220.00) further enhance the effects of the line for thicker hair soft, strong and shiny.
