La Sirène and Shop2gether have teamed up for an exclusive collab, with pieces that transition between beachwear and streetwear. The Brazilian brand and multi-brand e-commerce jointly created a versatile line, whose main highlight is shine, to give a glam touch to the summer season.
Inspired by an elegant universe with a unique approach to the beauty of the female body, the capsule perfectly combined La Sirène’s expertise in innovation with the unique vision that Shop2gether has for the national market.
“After a market study, we selected the best-selling La Sirène models on the Shop2gether platform and updated them with incredible details, new fabrics and an exclusive color palette. The result was a sophisticated collection with a lot of personality, with shine as the protagonist.”, says Michelle Coleto, creative director of La Sirène and president of ABEST.
In total, there are 12 pieces, which vary between dresses, bikinis, bodysuits, sets, skirts and jumpsuits developed in lurex, an elastane fabric made with metallic glitter that guarantees comfort and great fit. The color palette consists of three main colors – pink, white and black – which, combined with metallic silver and gold threads, form a collection with a lot of attitude and fashion information.
